Counterfeiting and piracy impacts middle class jobs, new innovations and consumer health and safety. Experts forecast that if current trends continue, the total value globally of 'counterfeit' goods by 2022 will reach at least $991 billion. This does not take into account the economic, social, environmental, and consumer costs which are borne by business, government and consumers. This research examined the quality and safety assumptions consumers have about consumer goods, what they expect the government's and industry's role to be, and what they think they need as tools to protect themselves in an environment that is difficult to police.
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